红杏直播

May 6, 2025

红杏直播 vs Avokaado

What is 红杏直播?

红杏直播 is a secure intelligent platform that streamlines contract drafting, reviewing, and editing with cutting-edge, AI-powered tools.

What is Avokaado?

鉁 Founded in Estonia by Mariana Hagstr枚m, a former attorney who recognized inefficiencies in legal document processes. Focused on digitizing and automating document workflows.
Capabilities
红杏直播
Avokaado
Additional Note
Stand-out features

鉁 AI-superpowered contract drafting, collaboration & review

鉁 End-to-end contract lifecycle management with a focus on workflow automation, template management, and e-signature integration

Unique product features and capabilities that differentiate the platform from competitors in the legal tech market.
Legal AI and Machine Learning Capabilities

鉁 Lawyer-supported AI and ML at the core of the platform

鉂 Some AI features for contract analysis and data extraction, but not built as an AI-native platform

Advanced algorithms that learn from legal documents to automate and enhance contract analysis, drafting, and review processes.
Encryption standards

鉁 Enterprise-grade security measures in place

鉁 Enterprise-grade security with data encryption

Does data remain encrypted during transmission and storage, protecting sensitive information at every stage of handling?
Security certificates

鉁 Compliant with major security standards, ISO27001 and SOC2

鉁 GDPR compliant with ISO27001 certification

Which recognized security certifications and regulatory standards can verify the robustness of the platform's data protection measures?
Data sovereignty

鉁 You own the IP聽of your data. We don't train our models on your data. None of our partners train their models on your data.

鉁 EU-based data centers with strong privacy controls

Can the customer own their own data, or can the platform use it and process it, to train their Legal AI models for example?
Authentication methods

鉂 Multiple authentication options (coming soon) (request this feature)

鉁 Multiple authentication options including SSO

Does the platform offer secure login options including API keys, 2FA, tokens, and/or single sign-on to manage system access?
Permissions and access control

鉁 Granular user permissions and access control features (document level, project level, organization level, party level)

鉁 Granular user permissions and access controls

Can you manage who can view, edit, and share documents through customizable user roles and restrictions?
Data Privacy

鉁 Compliant with GDPR and other privacy regulations

鉁 GDPR compliant with additional European privacy regulations

Does the platform comply with international data protection requirements including GDPR, CCPA, and other regional privacy laws?
Contract Drafting

鉁 Industry-leading AI-assisted contract drafting capabilities (all expected provisions and sections over 20 pages)

鉂 Template-based contract drafting with some automation but limited AI-powered generation capabilities

Does the platform offer a streamlined system for creating full-length legal documents from scratch using AI-powered suggestions, templates, and clause libraries?
Collaboration Tools

鉁 Built-in real-time collaboration features just like Office365 or Google Docs (No need to download your red-lined version, and make it editable, then send it on - it's all doable within Genie)

鉁 Collaboration features including commenting, sharing, and version control

Does the platform enable multiple team members to work together on contracts in real-time, with comments, tracked changes, and version control?
Contract Review

鉁 Powerful AI-driven contract analysis, red/amber/green flag reviews every clause (industry-leading improvements coming in 2025)

鉂 Basic contract review capabilities with some automated risk assessment

Can the platform run a systematic analysis of legal documents to identify risks, obligations, and key terms while suggesting necessary changes and improvements?
Contract Management

鉁 Manage your projects and organise your own template and clause library

鉁 End-to-end contract lifecycle management with a focus on workflow automation, template management, and e-signature integration

Does the platform house a centralized system to store, track, and monitor contracts throughout their lifecycle, from creation to expiry?
Workflow Automation

鉂 No 'dumb' automated workflows. Agentic workflows coming in 2025

鉁 Strong workflow automation and approval management capabilities

Does the platform automate routine legal tasks and document processes through customizable rules and triggers, reducing manual work and streamlining operations?
Complex Legal Styling and Formatting

鉁 Full numbering support + AI auto-styling and formatting (coming soon)

鉂 Supports legal styling but with some limitations for complex formatting

Can you automatically apply and maintain professional legal document formatting, including numbering, cross-references, and hierarchical styles when editing, and when importing/exporting to MS Word?
Integration Capabilities

鉂 Not integrated with legal and business tools beyond full .docx compatibility. If you can use a word doc with it, you can use Genie with it.

鉁 Integrations with CRM, ERP, and other business tools including Salesforce

Can you connect with your existing software via standardized APIs and/or custom integrations?
E-signature

鉂 Just export to .docx and use your existing provider (request this feature)

鉁 Native e-signature capabilities and integrations with popular providers

Can you digitally sign and execute contracts within the platform, without using a 3rd-party, or printing and scanning?
Reporting and Analytics

鉁 Company and user level reporting and analytics (on request)

鉁 Contract analytics and reporting on key metrics and deadlines

Can the platform track, measure, and visualize contract data, or team usage data to provide real-time ROI figures, actionable business and individual performance insights?
Document Assembly

鉁 AI-powered document assembly

鉁 Strong document assembly features with template-based automation

Can the platform be used to combine pre-approved legal content and templates to quickly create new contracts and legal documents?
AI Document Editing

鉁 Market-leading AI-powered document editing: Ask Genie to edit your styling, reformat a table, or suggestion new clause text. As tracked changes, and private per party. Genie assists with and automates entire workflows, it doesn't just produce text responses.

鉂 Limited AI-powered editing capabilities compared to AI-native platforms

Does the platform enhance document editing by suggesting improvements, corrections, and alternative language in the document, in real-time?
Legal Research Integration

鉂 Top-level AI Legal Research available as AI chat within the legal document, some prompting required (request this feature)

鉂 No substantial legal research capabilities or integrations

Does the platform directly connect to legal databases and precedents that enable research and citation while drafting documents?
Negotiation Support

鉁 Negotiation tools for multi-party clause-by-clause agreements

鉂 Basic negotiation tracking but limited AI-powered negotiation support

Can the platform help track, manage and respond to contract changes and counterparty requests during negotiations?
Data Extraction and OCR

鉂 No advanced data extraction or OCR capabilities (request this feature)

鉁 Data extraction capabilities for contract analysis and management

Can the platform automatically convert scanned documents and images into searchable, editable text while pulling out key information and data points?
Mobile Accessibility

鉁 Mobile-optimised Web App

鉂 Mobile-optimized interface with limited functionality compared to desktop

Does the platform have a mobile-optimized interface that allows users to access, review and manage contracts from smartphones and tablets?
Integration with file storage (e.g. Google Drive, Dropbox)

鉂 Coming soon (request this feature)

鉁 Integrations with cloud storage platforms including Google Drive, Dropbox, and OneDrive

Does the platform connect with popular cloud storage platforms to access and manage documents directly within the system?
Community clause library

鉁 Community clause library available for creating modular contracts

鉂 No community-driven clause library

A shared database of legal clauses contributed and used by legal professionals across organizations, enabling standardized contract language.
Private clause library (for your firm)

Coming soon - 鉁 A library of your private clauses usable only by your legal team

鉁 Ability to create and maintain private clause libraries within the platform

A secure repository where organizations store and manage their own frequently-used contract clauses and legal language.
Community template library

鉁 Community template library available to create modular contracts

鉂 No community template library

A shared collection of pre-built legal document templates, contributed to and accessible by all users of the platform.
Private template library (for your firm)

鉁 Bring your own library of private templates usable only by your legal team, within Genie

鉁 Extensive capabilities for creating and managing private template libraries

A secure collection of your organization's customized document templates, accessible only to authorized team members within your company.
Microsoft Word Compatibility

鉁 Seamless integration with Microsoft Word, full styling, tables, formatting compatibility

鉂 Microsoft Word integration available but with some formatting limitations

A seamless integration with Microsoft Word that allows users to draft and edit documents directly within the familiar Word interface.
Formatting pain points

鉁 No known issues (Pre-formatted templates, consistent formatting, tables, cross-version compatibility)

鉂 Some users report formatting inconsistencies when converting between formats

Does the platform have known common formatting challenges when importing/exporting legal documents? Think table layouts, numbering, and style consistency, for example.
User reviews and known issues

鉁 Generally positive reviews

鉂 Some users note the learning curve and implementation time requirements

A collection of verified 3rd-party customer reviews documenting any known technical issues.
Customer support options and responsiveness

鉁 Multiple support channels available including phone, whatsapp, email and live chat

鉂 Email and chat support, with phone support for enterprise clients

Is there a dedicated support team providing assistance through multiple channels including live chat, email, and phone, with defined response time commitments?
Dedicated account manager

鉁 Available with our custom plans

鉁 Available for Enterprise clients

Is there a designated professional who provides personalized support and technical guidance for your platform usage and needs?
Setup and onboarding

鉁 For our custom plans, get setup within 3 days with a guided onboarding plan

鉂 Structured onboarding process typically taking 2-4 weeks

Is there a structured process to get teams up and running with personalized training, data migration, and system configuration support?
Company history and development background

鉁 Established AI-focused legal tech company

鉁 2016 - Early player in the contract lifecycle management space

A timeline of the company's founding, growth milestones, and key developments in its product evolution and market presence.
Age of company and depth of AI integration

鉁 Founded in 2017, deep AI integration from inception. A thick layer built with AI specialists and senior lawyers to ensure the models produce high quality legally customised outputs

鉁 Native web-based platform with a dedicated environment

A measure of company maturity and experience in developing and implementing artificial intelligence 红杏直播s for legal work.
AI accuracy and transparency

鉁 Our AI models are built using proprietary intelligence and research supported by UCL, Imperial College London and Oxford University. Rigorous testing process to ensure the outputs are accurate

A clear framework showing how AI makes decisions and measuring the reliability of its outputs across legal tasks.
Market penetration

鉁 Over 110,000 companies have registered to use the Genie platform in total, including 11 FTSE100 firms, 20 Global200 firms, a number of top US banks, and two of the 鈥榖ig four鈥 UK supermarket chains.

鉂 Growing customer base in Europe, particularly in Nordic and Baltic regions

How widely the product is adopted across different organizations, from small businesses to major enterprises, and total active users.
Open-source vs. proprietary models

鉁 3rd party and proprietary AI models

AI models that are publicly accessible vs those exclusively owned and controlled by the company.
Deployment options

鉁 Cloud-based (SaaS)

Is the platform accessible on the cloud and/or can it be installed directly on-premises, or using company servers?
Target market

鉁 Suitable for in-house legal, law firms, and SMEs

鉁 In-house legal teams, SMEs, law firms, and enterprises

Who Is product is designed for? In-house legal teams, law firms, sole practitioners or SME?
Industry specialism

鉁 Built as a platform which is versatile across various industries. Focus areas are construction, manufacturing, consultancy and legal services.

鉂 General contract management across industries, not specialized in specific sectors

Is the platform focused on a handful of sectors, or mass-market?
Countries of operation

鉁 120+ jurisdictions including the UK, California, Texas, India, Australia, South Africa, Singapore, France, and Germany.

鉂 Primarily European markets with some global presence

Which countries and legal systems the platform operates in and supports.
Pricing model and cost structure

鉁 Generous free plan. Transparent subscription plans to suit different needs. Custom plans for orgs handling more than 10 documents per month.

鉂 Subscription-based pricing with tiered plans starting at approximately 鈧30-40 per user per month for basic features, with enterprise pricing available upon request

Subscription fees, usage limits, and additional costs for accessing and using the platform's features.
Uptime guarantee and service level agreements

鉁 Offers SLAs for custom plans, specifics not public

鉁 99.9% uptime guarantee for paid plans

Service reliability commitments and performance standards that specify system availability and response times.
Community and events

鉁 Fortnightly legal prompt training sessions from ex-Clifford Chance Legal Engineers;

There's also an active Slack community ()

Community & events: 鉂 Occasional webinars and training sessions, but limited community engagement compared to industry leadersTraining: 鉁 Documentation, webinars, and training materials availablePrompt Training: 鉂 No specialized prompt training for AI features

Community and events can be far more powerful for onboarding and training than simply having an account manager.
Time to Value

Self-Serve:聽鉁 1-click, no email address required, no card required

Sales:聽鉁 2-3 weeks from pilot to full team adoption

Self-serve: 鉂 Self-serve options available but require account setup and configurationSales: 鉂 Typically 3-6 weeks from purchase to implementation

Self-serve caters to those who want to 'try before they buy' and don't enjoy the sales process.
Pilot Process & Implementation Timelines

鉁 Simple 3-step process: try with your document, explore your scenarios, receive 360掳 assessment

鉁 1-2 weeks from agreement to full implementation

Pilot: 鉂 Structured pilot program available for enterprise clientsImplementation Timeline: 鉂 Typically 2-6 weeks from purchase to full implementation

If you do go down the sales process (not self-serve) then most want a quick and tailored pilot, followed by rapid implementation.
Sales Approach

鉁 Consultative, transparent pricing, no hard selling

鉂 Traditional sales process with demos and personalized pricing

The legal industry is typically dominated by aggressive sales tactics, which can distract from the core problems you're trying to solve.
Example Success Stories

鉁 Firefish reduced contract review time by 50%, from 2.5 hrs to 1.25 hrs per document, saving 15+ hrs weekly per person

鉁 Case studies highlighting 40-60% reduction in contract processing time for various clients

We search for success stories with hard metrics where possible, so we don't just have to rely on the marketing hype.
Case study metrics

鉁 Average 60% time savings on contract drafting; 50% reduction in review cycles; ROI typically 3x cost

鉁 Metrics include reduction in contract cycle time, increased template usage, and decreased error rates

Look for firm metrics, tied to the specific tasks you're looking to drive efficiencies within.
Yes
No
Unclear

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